History

On June 30, 2006, Virgin Group chief Richard Branson announced the inaugural shows. The first, which took place September 9 and 10, 2006 at Toronto Islands Park, Toronto, Canada, featured over 40 artists. A single-day show also took place in Baltimore, Maryland, United States, on September 23, 2006, at the Pimlico Race Course with the Red Hot Chili Peppers and The Who.
Virgin Festival 2007 took place in Vancouver on May 20 and 21, as well as a return to Baltimore for an expanded two-day event on August 4 and 5 and Toronto on September 8 and 9. On October 16, 2007, an event was announced to take place in Calgary, Alberta on June 21 and 22, 2008. The festival also returned to Baltimore on August 9 and 10, 2008.
The shows in Baltimore have been put on by Seth Hurwitz's I.M.P. Productions, owner/operator of the 9:30 Club in Washington, D.C. and the former producer of the HFStival.
In 2007, Richard Branson was encouraged by Daryl Hannah to green the Baltimore festival by bringing in zero waste event producers The Spitfire Agency.
The 2009 Virgin Mobile Festival, dubbed the Virgin Mobile FreeFest, was held on August 30, 2009 at the Merriweather Post Pavilion in Columbia, Maryland. The festival will return to Merriweather on Saturday, September 25, 2010, and will once again be a free event.

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